The multihyphenate celebrity joins the well-loved Comfort Technology Company&reg; as its newest local endorser.

Pia Wurtzbach has been everywhere as of late. From conquering Fashion Week to fulfilling commitments for various charities and advocacies, the former Miss Universe 2015 is living the dream with her jetset life. But behind all the glitz and glamour, Pia stays humble and grounded. &ldquo;You see me wear all these designer clothes and high heels during fashion week, but when the cameras aren&rsquo;t rolling, I just like being in comfortable clothes and my favorite sneakers,&rdquo; Pia tells L&rsquo;Officiel. A firm believer that you shouldn&rsquo;t sacrifice comfort for style, this mindset makes the beauty queen, model, actress, and fitness enthusiast the perfect ambassador for Skechers Philippines.
Known as the world&rsquo;s Comfort Technology Company&reg;, Skechers has been a leading innovator in footwear technology and a go-to brand for active lifestyle needs. So it&rsquo;s no surprise Skechers turned to Pia Wurtzbach to perfectly embody and highlight the brand&rsquo;s vision and philosophy. &ldquo;Skechers is the brand I&rsquo;m sure of when it comes to commitment to comfort without compromising style,&rdquo; shares Pia. &ldquo;With the profession I&rsquo;m in, it&rsquo;s important for me to have footwear I can rely on, and a brand that has everything I need for the types of activities that I do. Whether it&rsquo;s a busy day at Fashion Week or a morning on my quiet days running at the park, I always find myself reaching for the right Skechers pair.&rdquo;
That current favorite sneaker on rotation is Skechers Hands Free Slip-ins, which Pia reveals to be her non-negotiable companion wherever her journey takes her. &ldquo;I own this classic pair in white and it&rsquo;s what I wear all the time for my workout, errands, and everything!&rdquo; Because of its exclusive Heel Pillow&trade;, which allows you to literally &ldquo;slip into&rdquo; your shoes without needing to bend over or hold the back of the heel to put on, it&rsquo;s the ultimate pair for anyone with a busy and bustling lifestyle like Pia.

But if you&rsquo;re constantly on the go, staying chic and stylish can be quite the challenge. Pia&rsquo;s solution? Be confident and wear comfortable pieces that are chic and versatile. &ldquo;I don&rsquo;t believe in &lsquo;Tiis Ganda.&rsquo; It&rsquo;s not worth it,&rdquo; Pia quips and reassures that you can always look good while feeling good at the same time. That&rsquo;s why her personal style reflects this perfectly, saying that she opts to wear an easy top or sports bra from Skechers with matching leggings, and then layering over a structured jacket or blazer to add dimension to her look.
True enough, sneakers are undeniably timeless and you can easily create a &ldquo;cool &lsquo;fit&rdquo; with the right combination of pieces. Gone are the days when sneakers are simply for workout purposes. Skechers too has evolved and modernized their designs to fit different lifestyles and fashion perspectives. &ldquo;Skechers really knows their stuff. I&rsquo;ve been to their showroom in L.A. and I saw how dedicated they are to creating and discovering new technology to better their products,&rdquo; Pia shares.

The multi-hyphenate star joins the likes of Snoop Dogg, Martha Stewart, Amanda Kloots, and Brooke Burke to name a few, who have a long-standing relationship with Skechers and swear by the brand for both its stylish offerings and comfortable innovations. &ldquo;Skechers has placed particular importance and investment in the Philippines, and as we continue to
build our business in the market, we felt the time was right to have a Filipino that embodies both the country and the brand&rsquo;s culture. We found just that with Pia Wurtzbach,&rdquo; said Suzette Pasustento, country manager of Skechers Philippines. &ldquo;Pia&rsquo;s influence across many areas along with her dedication to an active lifestyle aligns with our brand&rsquo;s diverse ethos. We look forward to working with Pia to inspire others to take that first step with Skechers and realize their full potential.&rdquo;
Through this partnership and collaboration, Skechers and Pia Wurtzbach will soar to new heights and solidify the brand&rsquo;s leading presence in the country. &ldquo;Skechers is in a class of its own. It&rsquo;s incomparable. It&rsquo;s recognized all over the world because it&rsquo;s a brand people trust. When I think of Skechers, I think of functionality and style merged perfectly in a product that works,&rdquo; says Pia and we couldn&rsquo;t agree more.
Discover Skechers&rsquo; latest products by visiting Skechers stores and partner retailers. For more updates be sure to follow Skechers on <a href="https://www.facebook.com/SkechersPhilippines">Facebook</a> and <a href="Https://www.instagram.com/skechersph">Instagram</a>.

Pia Wurtzbach Talks Fashion, Fitness, and Being Skechers Philippines’ Newest Ambassador

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