Beauty

Cetaphil Unveils Its National Healthy Skin Mission: Skin Academy at SM Makati

This is the ultimate place for all your skin health needs.

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For years, dermatologically-recommended skincare brand Cetaphil has been an expert at crafting the best and most proper skincare for sensitive skin. And as a renowned authority in promoting skin health awareness, the brand has made it their mission to educate the public on the importance of maintaining healthy skin with their annual National Healthy Skin Mission. In partnership with Watsons and SM Beauty, the leading destination for beauty and skincare, Cetaphil Philippines unveils the National Healthy Skin Mission 2024: Skin Academy at SM Makati.

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This year’s Skin Academy puts the spotlight on the science behind sensitive skincare and the crucial role of 15 essential ceramides in maintaining a healthy moisture barrier for the skin to keep it healthy and resilient. With the overwhelming amount of skincare information on the Internet and social media, whether through viral skincare trends or “one-size-fits-all” formulas, people are bound to get misinformed on the right products for their skin needs, which can also lead to worsening skin conditions or improper treatment. Thus, Cetaphil’s Skin Academy aims to help consumers be directed to the correct skincare products and routines that their skin deserves. 

Staying true to the event’s educational and interactive format, immersive activities that delve into the scientific aspects of sensitive skin care are present at the Skin Academy booth for the public so they may understand the roles of different skincare ingredients to the skin. Skin experts are also present to engage in sessions and share skincare tips suited for varying skin types. And of course, a full range of Cetaphil products including Cetaphil, Cetaphil Bright Healthy Radiance, Cetaphil Baby, Cetaphil Pro-AD and BENZAC are available for purchase to help make your journey to healthy skin easier.

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"Our goal is to empower consumers with knowledge about the importance of boosting your 15 essential ceramides to maintain a healthy skin barrier, along with the science behind caring for sensitive skin. By partnering with Watsons and SM Beauty, we're able to reach a wider audience and make a significant impact on skin health awareness.”

- Mark Sarmiento, Business Unit Head of Galderma Philippines

Skincare isn’t meant to be overwhelming and intimidating. You just have to find the right products with the help of a dermatological authority like Cetaphil. By partnering Cetaphil’s science-based expertise together with Watsons’ and SM Beauty’s reach, finding the proper products and skincare routines has never been made easier and more at reach.

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Discover firsthand all of Cetaphil’s products and explore their educational skincare activities at the National Healthy Skin Mission: Skin Academy booth at the Ground Level of SM Makati until September 1, 2024.

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